Groupon’s irreverent, humorous, and distinctive voice eschews marketing clichés in order to appeal to an educated, choosy customer base. I composed a number of writeups for this rapidly growing internet bargain broker in 2011. Here’s a taste:
The birds are chirping, nothing's on fire, and I'm at your service. Drop me a line and I'll get back to you quicker than you can say, "That was fast. Someone spends too much time online."
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